Kathy Kingston's A Higher Bid: How to Transform Special Event Fundraising PDF

By Kathy Kingston

ISBN-10: 1119017874

ISBN-13: 9781119017875

Transform fundraising occasions into long term profit with specialist public sale advice

A larger Bid is the nonprofit institution and association advisor to making plans and executing extra intriguing, extra profitable specified occasion fundraisers. during this ebook, award-winning advisor, fundraiser, speaker, auctioneer Kathy Kingston stocks her proprietary and confirmed methods to viewers improvement, board empowerment, management succession, visitor cultivation and engagement, and donor improvement. you are going to learn the way reside auctions, certain appeals, leading edge icebreakers, silent auctions, and new applied sciences may help raise profit, and the way to execute those occasions in a fashion that interprets to a far better donor base for long term giving. Kingston describes easy methods to fit the visitor checklist and catalog for higher effects, and divulges the techniques expert auctioneers use to curate the proper public sale goods and realize the ideal humans to generate optimal profit and have interaction donors.

This ebook deals a clean method of fundraising, exhibiting you the way charity profit auctions may be made a centerpiece of fundraising designated occasions to force either brief- and long term fundraising pursuits whereas delivering a enjoyable and encouraging chance to generate understanding and continue supporters eager about the undertaking. utilizing Kingston's confirmed framework, you will study powerful methods to:

  • Strategically elevate high-profit profit streams
  • Increase your organization's donor base
  • Empower the board towards potency and productivity
  • Engage supporters extra deeply and maintain them invested

Donors are the lifeblood of any nonprofit association, and sustainable profit relies on their excessive engagement and willingness to provide. Well-executed gain and charity auctions have confirmed to be potent fundraisers for nonprofits, institutions, and faculties of all kinds, and A greater Bid is the professional consultant to optimizing those specified occasions for max impact.

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Extra info for A Higher Bid: How to Transform Special Event Fundraising with Strategic Auctions

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6. R. Ayyar, “Why a Good Story Is the Most Important Thing You Will Ever Sell,” Fast Company, October 24, 2014. pdf. 7. Alan Weiss blog, May 27, 2013, Issue #192. com/alan’s-monday-morning-memo—52713. 3 Energize and Empower Your Board and Team Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it’s the only thing that ever has. —MARGARET MEAD LIONS, TIGERS, AND BEARS, OH MY! How do you keep everyone happy in the auction zoo? Start by calling the groups who work together on your event teams, as opposed to committees.

And relationships are built over time. That’s why they create a strategic year-round cultivation plan of personally contacting and thanking every guest, inviting them to become more involved with STAR throughout the year. Don’t underestimate the power of strategic benefit auctions to deeply activate a new culture of giving. As you’ll recall, in the auction the winning bidder gave away the flowers to a friend with cancer, further illustrating a truly generous spirit of giving. Pillar 5: Invest in What Counts; Ignore the Rest Spend your valuable time and resources on what raises money and retains donors.

Today’s donors are far, far different than they were even a few years ago. Donors want to come to an event where they are moved. They want a cathartic experience; they want to feel their actions will have an impact. As you communicate with board members and design your fundraiser, be sure to provide an experience that engages your donors in meaningful ways. Don’t shortchange your guests by not allowing them to become the philanthropists they want to be. Finding out what impassions your supporters in a simple dialogue can make a powerful difference.

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A Higher Bid: How to Transform Special Event Fundraising with Strategic Auctions by Kathy Kingston


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